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How to Prepare Your Business for a Recession
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Most people view recessions through the lens of fear, focusing on the negativity and uncertainty of it all.
However some entrepreneurs and business owners thrive.
What’s the difference? They focus on different things.
Which is exactly what I want to help you do in today’s episode.
I’ll share with you the biggest shift you must take to prepare your business and give you 2 specific areas to focus on in terms of your strategy for you to WIN BIG TIME in a recession.
If you do these things, I promise many of you will look back on the next 12 – 24 months as the greatest you’ve ever seen in your business.
Episode Quotes
“An economic downturn is not an obstacle but an opportunity.”
“A transactional approach to your business is not sustainable.”
“The #1 shift you must make to win in a recession is to become transformational in your mindset and approach to your business.”
“Transformational customer experiences turn one-time buyers in to repeat clients.”
“Network marketing or social selling is the business of the future.”
Listen to Learn
01:09 – A recession is a great opportunity for growth
08:46 – Why COVID is an exception
11:01 – Becoming a transformational business
13:37 – How to create a better customer experience
18:06 – How to elevate the quality of your conversations
20:50 – Top 3 things people are looking for today
23:17 – My network marketing story – “The ripple effect”
26:35 – An exciting announcement