Are YOU Your Perfect Prospect?

Are you struggling to identify the characteristics of your perfect customer or team member? 

More than likely, it’s because you’re thinking way too general and ‘big picture’ when it comes to their ‘customer avatar.’

You’re using general statements like….

– I want to find someone that wants a better life / improve themselves.

– I want someone that wants to lose weight or look better.

– I want someone that isn’t feeling happy or fulfilled in life.

If you want to stand out and really attract the RIGHT PEOPLE, you MUST start getting very specific in this area.

The more specific you get, the better!  

Because when you have this person clearly in mind and you can create messaging and content that speaks to them in way that makes them feel you are talking 1-on-1 with just them, not only does it help you connect on a deeper level with them, but it also gives you a newfound sense of passion and purpose.

In this episode, I’ll teach you how to identify your ideal customer or ideal team member for your business so you can create content that truly resonates to them.   

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Episode Quotes

“If you try to be something to everyone, you’ll wind up being nothing meaningful to anyone.” 

“True purpose and fulfillment come from serving a specific person in a meaningful way.”

“Getting clear on your customer avatar allows you to attract your perfect people.”

“A well thought-through customer avatar allows you to create content that resonates deeply with your ideal customer.”

“Stop looking at ‘NO’ as the end of the process and start looking at it as the beginning.”

Listen to Learn

02:23 – Review of the Week 

04:02 – WHO are you looking to help? 

09:14 – How to find your ideal customer or team member

19:29 – Benefits of identifying your customer avatar