How to Create ‘Know, LOVE, and Trust’ with Your Audience

Do you want to be successful in recruiting and growing your team via social media?  

There is ONE thing I consider essential for network marketers who are on Facebook….

That is using live video!

Live video is one of the greatest inventions in the history of marketing and branding.

And especially when it comes to small business owners and entrepreneurs such as yourself!

You have the ability to be completely real, raw, and vulnerable with your audience – something that didn’t always come naturally with the internet.

LIVE video has become such a powerful tool, and something I consider necessary for us, as network marketers.

LIVE video allows us to build confidence AND powerful connections with the audience.

In the earlier days, there was a common belief that people buy from marketers who they don’t know. It was an impersonal business deal with little to no connection.

Today, things have changed.

Customers and prospects base most of their decisions on knowledge of the company & product, love, and trust.

This is where my “Know, Love, and Trust” formula becomes so important to adopt as a business strategy!

In this episode, I share my own personal story as an inspiration for you (HINT: It took me a LONG time to work up the courage to do my first LIVE video!)

I worked hard and adopted a way that changed my perspective of marketing.

Marketing is not about selling the goods and service you are offering; it is about selling yourself and connecting with people.

In the end, LIVE video is one of THE BEST tools you have in your arsenal for creating a personal brand to grow your business.  

If you want to build an enduring and successful business, it is absolutely necessary to add to your business strategy.