My #1 Strategy for Increasing Network Marketing Retention

As a leader, you must understand the importance of focusing on BOTH new acquisition as well as retention on your team. If you focus on retention of current team members too much, your team will eventually become stagnant. If you focus on personal recruiting too much, you’ll wind up building a team without any strong independent leaders and get stuck on the treadmill.

So today, I am going to share my number one strategy for increasing retention on your network marketing team.

Leaders must understand the importance of focusing on BOTH new acquisition and retention while building their teams

Without a doubt, retention is a big problem for most network marketers. Some days it feels like your team is a leaky bucket – you’re losing team members just as quickly as you’re signing on new ones!

However, retention is the key to unlocking long-term residual income and the eventual freedom that you so crave through your network marketing company! So, as a leader, you must understand the importance of focusing on BOTH acquisition and retention.

Join me in this episode as I share with you the concept of ‘the retention point,’ my number one strategy on how to retain people in your team, and the three things that leaders do differently while training new team members that result in higher, long-term retention.

Episode Quotes

“As a leader, you must understand the importance of focusing on BOTH new acquisition as well as retention on your team.”

“A successful business has a component of ‘new acquisition' and ‘retention.'”

“Retention is the key that unlocks long term residual income and true freedom.”

“Small incremental improvements in retention can have a monumental impact on your long term-results.”

“Learn how to lead and not teach your new people.”

“More information or more value does not equal more retention.”

“You motivate people to take action by leading them, not teaching them.”

“People stay longer when they feel that they are a part of something special and bigger than just themselves.”

“If you can learn how to stop teaching and start leading it will change your business and your life.”

Listen to Learn

00:35 What is inside this episode?
01:41 Enrollment is open for The Legacy Leadership Academy
02:26 Revive Your Down Line Challenge 2.0
07:56 Let us talk about ‘retention' and ‘new acquisition'
11:14 Leaky Bucket Analogy – importance of retention in your network marketing business
14:40 Breaking down retention – new people and existing team members
17:43 The concept called ‘retention point'
19:32 Four steps to get people to the retention point
21:26 My #1 strategy for increasing retention
27:22 Three things to an effective on boarding process
32:40 End notes and announcements

My leadership training program, the Legacy Leadership Academy, will be opening for new members soon! To join the waitlist and be the first to know when the doors open, go to: legacyleadershipacademy.com. Also, join my FREE summer recruiting challenge, the Revive Your Down Line Challenge 2.0, is starting this July 15th. Join me at www.reviveyourdownline.com.