I attend my first ever “generic marketing” event in Florida, where I meet Ray Higdon for the first time. During this event, I make the decision to invest over $20k to join Ray’s mastermind program. I had NEVER even thought about making that type of investment before, but I knew that I needed to learn personal branding and online marketing. All I remember thinking was, “Shannon is going to kill me”. As hard as the decision was when I joined… it was about to get MUCH harder.
