Podcast

How Social Media Has Changed in 2023

By January 24, 2023

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Most people are all over the place with their social media content – looking and sounding like everyone with no plan or clarity. 

It’s the main reason why you’re seeing a down trend in your results. 

If you haven’t realized it yet, social media has changed dramatically.

The problem is, you don’t fully understand how to adapt and evolve your content strategy to WIN. 

Today, I’ll teach you 3 specific types of content that you need to create and what you need to do to stand out on social media for 2023.

 

Episode Quotes

“When you trigger sales resistance you lose trust, and people start looking at you negatively.”

“The people that can delay the ‘pitch' the longest will win the biggest.” 

“The bulk of your content should be around solving problems not selling products.”

“Start creating content, sharing stories that would have help the person you used to be.”

“Shared values build trust faster than anything else you could possibly do.”

 

Listen to Learn

01:44 – #1 – Product

07:54 – The value of delaying the ‘pitch'

10:46 – #2 – Problem 

16:30 – #3 – Connection 

20:05 – My GOD story

 

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